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GLOBAL RETAILERS

- low-cost infrastructure;

                           DECORADOR      

-  the game-changing home furnishings and home décor store of the emerging markets in the CEE & MENA regions. 


   DECORADOR® is a ‘low-cost’ multi-channel home furnishings  & home décor retailer headquartered in Warsaw, Poland. The Company has slowly and methodically developed and implemented its:

   DECORADOR was enthusiastically accepted by the Poles during the grand opening of its first big-box  store (See photos).  The first store was modeled after the Bed Bath & Beyond store in the USA.  It generated sales of six million plus at a margin of 38%.  However, rather than continuing to open the expensive and inflexible big-box stores, the Company’s store opening strategy was adjusted to “market saturation with three smaller more flexible store formats”.  This change gave the Clients more convenient access to the brand and allowed the Company to open stores near the population centers.  Rather than having two or three big-box stores in Warsaw, the Brand will have twenty various-sized stores throughout Warsaw and its suburbs.  The Brand, by being anchored and supported by the e-commerce store can open and operate stores ranging from 1000 sq. ft. for 

   Welcome to the new DECORADOR,  your gateway to the emerging markets.  DECORADOR captured market share overnight in Warsaw, Poland.   How?  Three compelling profit generators:  E-commerce, In-home Sales & Services and Brick & Mortar Stores

   With the recently completed restructuring and planned rebooting of DECORADOR, three new strategies were implemented:  1) global turnkey outsourcing, 2) growth by acquisition and 3) the $2 Billion Vision for the emerging markets.  These strategies further reduce start up and operating cost allowing the Brand to constantly invest more in new stores and new inventory.  And allows the Brand to roll out new stores quickly and cheaper in Poland or any other emerging market. 

 

   Combine the three – think of a high-tech game-changing home décor retailer for the emerging markets. 

Current Investment

                           DECORADOR      

-  the game-changing home furnishings and home décor store of the emerging markets in the CEE & MENA regions. 


   DECORADOR® is a ‘low-cost’ multi-channel home furnishings  & home décor retailer headquartered in Warsaw, Poland. The Company has slowly and methodically developed and implemented its:

- low-cost infrastructure;

- diversified business model;

   The critical mass of stores required for profitability is nine small low-cost stores generating $4.0 million in total sales – at which point the Company will attain its profitability milestone by significantly benefiting from its increasing economies of scale.

- an empowered organization capable of opening austere stores fast

- In-home Sales & Services - Think of Extreme Makeover – Home Edition coming to your home. 

- E-commerce  - Think of the Amazon.com of home décor. 

   Long-term, Global Retailers will open stores in Poland, Turkey and Russia and market the DECORADOR Franchise System™ as Master Franchises throughout the CEE and MENA regions.  Based upon Global Retailers Comprehensive Brand Development Analysis™ (CBDA), more than 2,000 company-owned and franchised stores generating two billion dollars in sales can be supported by the inhabitants of Poland, CEE, Turkey, MENA and Russia. Opening additional stores in Turkey, Russia and operating the master franchises in the CEE and MENA countries insures an indefinite stream of revenues and returns to the parent company, Global Retailers and its core investor consortium long after its exit from DECORADOR in Poland.

     DECORADOR is committed to bringing the “world of home fashion” to the people of Poland and the emerging markets, as the Founder did for the people of Istanbul, Turkey (through Planet); Sao Paulo, Brazil (through Conibra); and Warsaw, Poland (through the original Decorador). He spent the past 15 years serving as the CEO of three international retailers in Sao Paulo, Brazil; Istanbul, Turkey; and Warsaw, Poland. During this time he developed long-term transparent relationships in the global home decor markets which allow his companies to access suppliers only available to the largest retailers such as Wal-Mart, Target and Bed Bath & Beyond.  Furthermore, thirty percent of the product offering comes from India, Thailand & Vietnam, and includes exclusive private label collections of soft & hard home, coordinated trendy lighting, rugs and floor coverings, decorator fabrics, wall decor 

Current Investment

- Brick and Mortar stores – Think of the Bed Bath & Beyond of the emerging markets. 

   Short-term, DECORADOR will open more than 150 company and franchise-operated stores throughout Poland within five years. Future funding for the Company’s continued development in Poland is anticipated from 1) its current-running $5,000,000 Series B Private Placement Memorandum Offering, 2) an initial public offering (IPO) on the Warsaw Stock Exchange (WSE) and 3)  an equity/credit investment from the European Bank of Reconstruction and Development (EBRD). Based on the founder’s experience at O W Office Warehouse he anticipates that the investor ROI on the DECORADOR exit for Poland alone will be greater than 7 to 10 times the investor’s investment.

- diversified business model;


densely populated neighborhoods to 20,000 sq. ft. for mall anchor stores. Every store, no matter how small, will have e-commerce InfoKiosks to access the e-commerce selection, a design studio where the Clients can plan and order products for a home décor project, including installation of the project and an e-commerce pickup depot.

and wall covering and an ever-changing line of contemporary furniture and gifts. The uniqueness of these products has consistently demonstrated their ability to drive the Company sales to triple-digit sales increases overnight after each new quarterly shipment arrives. The selection of unique & value-priced products sourced from over 30 countries is a compelling competitive merchandising differentiator for DECORADOR.